The following is a list of the breakout sessions offered at the ShoreTelOne Global Partner Conference. Registration for the breakout sessions will open soon. We have an exciting menu of sessions whether your focus is sales, marketing, technical or business.
Clearing the air on Cloud Finance Industry
In the increasingly competitive world of financial services, agile customer interactions are the most critical outcome for credit unions, banks and other financial institutions. Cloud plays a major role in this critical customer imperative because of the operational benefits it promises including, scalability, flexibility, and usage control. With 61% of financial institutions developing a cloud strategy within their organizations, technology buying and delivery patterns have fundamentally changed. This session will cover financial institutions approach to cloud services, security concerns and how to position ShoreTel within the ever changing landscape.
Turning Relationships into Revenue
Social selling continues to be an essential skill as sales and marketing teams shift their approach to align with today’s modern buyer. In fact, 91% of social sellers report an expected increase in their company’s sales revenue in the next year. Despite this, most companies have not fully implemented social selling in their sales process, and 72% of sales professionals feel they are not proficient with social selling. Join us for an engaging training program to learn how top sales and marketing teams use social selling to hit their quotas and achieve shorter sales cycles – and walk away with a plan to help your organization achieve similar results.
This training will detail how top performers utilize social selling tactics to increase qualified leads, improve sales intelligence, and ultimately close more deals, faster. Bonus: Each attendee will receive a Social Selling Playbook For ShoreTel Partners that includes actionable strategies and tactics for implementing social selling best practices across their organization.
6 Strategies to Generate More Sales Leads
Marketing campaigns are a great start to demand generation, but they won’t generate all the leads you need to grow your business. You need a mix of marketing and sales strategies to attract and convert new prospects.
Join Kendra Lee, prospect attraction expert and author of the award winning books The Sales Magnet and Selling Against the Goal and discover:
• 4 actions your sales team can take to uncover leads immediately
• 2 powerful website additions that will create new opportunities
• 2 marketing tactics that will differentiate your company
• The 2 keys to successful lead follow-up
The Revenue Engine 3.0: 3 Steps to Architecting Your Own Revenue Funnel for Growth
New technologies and applications are driving fascinating and profitable opportunities for enterprising business owners. At the same time, status quo has never been more dangerous. What made you successful in the past may not move the needle in the future.
How do you purposefully build and execute on new opportunities? How do you prevent your business from being a causality in this rapidly changing business environment?
This session will show you the success formulas for building a healthy revenue pipeline that avoids risky marketing schemes and drives “sales ready” conversations for higher lead to sale conversions.
Adapt, Connect and Win CLOUD, ONSITE and HYBRID
Take a journey thru the three deployment options made available thru the Connect solution and what “connects” them all together. Experience a live demo of the Connect Client to learn how it transcends and unifies CLOUD, ONSITE and HYBRID. Next, we will review the top three advantages of each deployment model and end with examples of how/why we won in each of these disciplines.
Grow Your Wallet Delivering Peace of Mind – TechConnect Solutions Do Both!
As a ShoreTel Channel Partner, having an ecosystem comprised of diverse software applications and devices verified with ShoreTel Connect helps you meet additional customer needs. TechConnect’s partner solutions extend the capabilities and enhances the functionality of ShoreTel Connect.
Attend this session to:
• Learn about 110+ certified solutions
• Be able to easily recommend, sell and support TechConnect solutions
• Offer solutions that meet customer’s needs and provide peace-of-mind.
Increasing Your Company Value Through Recurring Revenue
We will discuss how partners in NA, EMEA and APAC can change their financial model from a one time product sale to a recurring revenue cloud model. We will focus on revenue, gross margins and operating expenses as well as discuss how to sell cloud to a CFO.
Selling Contact Centers
ShoreTel is ramping up its Contact Center business in 2016 by launching multichannel Connect Contact Center for CLOUD. This solution is designed for mid-market customers who need a robust set of features for an affordable price. It includes inbound voice, outbound voice, email and chat. We will focus greatly on unifying Connect Contact Center and Flex Contact Center throughout 2017.
The session will also cover practical measures to increase revenue in the mid-market contact center solution on CLOUD. Join us to learn about the contact center enhancements made this year and planned changes in the coming year.
Industry Trends Panel-Analysts – Americas
In this panel session you will hear what Americas specific industry analysts are saying about their markets regarding general trends, customer spending, and adoption of UC, UCaaS and Hybrid UC. Learn who the decision makers are for the solutions, what challenges companies are trying to solve with their investments, what they are looking for from their vendors and their channel partners, and how they are planning for the future. Learn how to take advantage of their findings to differentiate yourself and expand your business/revenue streams.
Industry Trends Panel-Analysts – EMEA
In this panel session you will hear what EMEA specific industry analysts are saying about their markets regarding general trends, customer spending and adoption of UC, UCaaS and Hybrid UC. Learn who the decision makers are for the solutions, what challenges companies are trying to solve with their investments, what they are looking for from their vendors and their channel partners, and how they are planning for the future. Learn how to take advantage of their findings to differentiate yourself and expand your business/revenue streams.
Industry Trends Panel-Analysts – APAC
In this panel session you will hear what APAC specific industry analysts are saying about their markets regarding general trends, customer spending and adoption of UC, UCaaS and Hybrid UC. Learn who the decision makers are for the solutions, what challenges companies are trying to solve with their investments, what they are looking for from their vendors and their channel partners, and how they are planning for the future. Learn how to take advantage of their findings to differentiate yourself and expand your business/revenue streams.
Get Educated on the Education Vertical
Thousands of school districts have selected ShoreTel, come and find out why! Case Studies on Education ShoreTel Connect deployments, define Education in the Cloud and conquer procurement.
The $12 Billion Disconnect in Healthcare
Healthcare provider organizations lose about $12 billion annually as a result of poor communication among their multi-professional teams. The ability of these teams to efficiently interact is critical to patient care delivery and stemming this ever-expanding expense burden. This session will identify the primary communication challenges of healthcare providers and how to position ShoreTel to address these challenges and improve their overall facility communications.
Learn how ShoreTel SIP provides an industry unique end-to-end solution that can simplify your customer’s SIP trunking deployments. Take all the uncertainty around interoperability off the table and add a solution to your portfolio that delivers a repeatable recipe for SIP success to your ShoreTel premise customers.
Excellence from Day 1: ShoreTel’s CLOUD Customer Journey
As our CLOUD customer base continues to rapidly increase, ShoreTel’s internal programs, tool and processes evolve to deliver the highest quality customer journey from the start. During this session, Kerrin Parker (AVP, CLOUD Services) and Nir Galpez (VP , Global Technical Support) will share recent improvements as well as plans for continuous enhancements, including new opportunities for our Partners’ increased participation with PartnerStart.
cPaaS: Summit Platform & How to Make it Work for You
Join us to learn how to interact with ShoreTel’s Communications Platform as a Service solution, ShoreTel Summit. The CPaaS market is exploding and this session will educate you on the CPaaS business model, ShoreTel’s Summit platform, customer types and use cases and how you successfully monetize this business model.
Advanced Applications: The Key to a Complete Solution
As our customers continue to expand their usage of technology to increase the efficiency and competitive edge of their businesses, their technical requirements for a comprehensive unified communication solution have also expanded. Integration with CRMs, data driven call routing, and full functionality with suites such as Google apps are examples of features that are core customer requirements rather than optional extras.
ShoreTel Advanced Applications allow us to ask our customers: How do you sell? How do you service? What are the returns on your marketing campaigns? And to then enable them to do all of these things better.
Gaining a Competitive Advantage
This session provides a competitive overview of the ShoreTel differentiators driven by our unique architecture and design. We compare ShoreTel solutions with leading competitors, and provide insights for positioning ShoreTel strengths against competitors giving you a strategic advantage in the market.
Workspaces & Collaboration
Intro to ShoreTel Teams & Workspaces: What it is and what’s coming next.
From the Horse’s Mouth: Consultants’ Advice on How to Win their Projects
Ever think you just can’t win when a consultant is involved on a project? Well, you can! A panel of industry expert consultants will tell you how; providing “tricks of the trade”, best practices, and advice on building successful consultant relationships, along with tips on creating a winning RFP response, presenting a winning demo, and more. Featuring an extended Q&A session. Pick the consultants’ brains, air your concerns, and solicit honest advice and feedback. Recent studies show that consultant involvement in UC and UCaaS projects is on the rise! Who better to help you win than consultants themselves?
Gain insight into ShoreTel’s vision, product strategy and two year directional roadmap that will lead the market with competitive differentiation. Learn about the evolution of the Connect client, new mobility capabilities, teams, collaboration, video and contact center as well as plans to evolve our cloud offering so partners can be involved in most aspects of the service delivery.
Gain insight into ShoreTel’s vision, product strategy and two year directional roadmap that will lead the market with competitive differentiation including specifics for the EMEA region. Learn about the evolution of the Connect client, new mobility capabilities, teams, collaboration, video and contact center as well as plans to evolve our cloud offering so partners can be involved in most aspects of the service delivery.
Gain insight into ShoreTel’s vision, product strategy and two year directional roadmap that will lead the market with competitive differentiation including specifics for the APAC region. Learn about the evolution of the Connect client, new mobility capabilities, teams, collaboration, video and contact center as well as plans to evolve our cloud offering so partners can be involved in most aspects of the service delivery.
Connect Design Best Practices & SA Round Table
Connect is more than a cloud or premised-based solution. Connect CLOUD, Connect ONSITE and Connect HYBRID provide a solution that doesn’t force your customer to choose one deployment method. Connect provides you with the ability to leverage all three deployment methods to be able to meet each customer’s specific business needs and challenges.
Please join this session to learn how to leverage Connect during the buyer’s journey to create a differentiated solution that will address your customers’ desired outcomes. We will review discovery, demo and design elements to be able to play offense and put the competition on defense. We will reserve time for a Q&A session with several of our Senior Solutions Architects.
Connect Migrations: Considerations and Business Opportunities
The Connect Solution provides your existing ShoreTel premise and Sky customers with several great migration options; Connect CLOUD, ONSITE and HYBRID. Customers can migrate from Sky to Connect CLOUD, ST 14.2 to Connect CLOUD or ONSITE, and ONSITE customers can leverage several HYBRID services. The breadth and depth of the options Connect provides allows you to treat the migration process as a business consultant and add significant value and stickiness to your current customer relationships.
This session will outline the considerations and business opportunities available with Connect migrations. We will discuss technical, operation, user experience and strategies with tactics that you can employ with your existing customers.
Competitive Intelligence Tools Made Easy
This session provides an overview of the competitive tools available for you when differentiating ShoreTel solutions with leading competitors. We will show you which tools are available including competitive battle cards, and overviews and how to access these tools.
Engineering & Product Panel
Hear from Senior ShoreTel Executives and their teams on the future of ShoreTel products and services. This interactive panel discussion will provide a view of the solutions roadmap and what if means to our partners. Attendees will have the opportunity to ask candid questions of the product, engineering and test teams. Come and get your questions answered!
CLOUD Beyond the SMB
The opportunity to leverage a reoccurring revenue model in your business is ever growing and customers continue to look for a cloud solution that best fits their business needs. This session will share how this market is expanding well beyond the SMB and how you can take advantage of this opportunity to grow your business.
Enabling the Mobile Lifestyle
Find out how ShoreTel enables the mobile lifestyle with a comprehensive suite of mobile applications. The new ShoreTel Teams informal collaboration app works in harmony with the refreshed and redesigned ShoreTel Mobility enterprise communications app to provide unsurpassed abilities for users to work on-the-go. See them in action and get a look ahead at future enhancements.
Google Integration – Unlock Opportunities
Google Apps dominates Microsoft Office in key ShoreTel verticals including K-12/Higher Ed, as well as being a strong choice for cloud-minded SMBs. Find out how ShoreTel’s new Google integrations unlock opportunities and increase your addressable market, see it in action, and get a preview of future integration plans.